Nowadays, TVC is like a "steel punch" that can make a media push for the brand. Simply because of its effectiveness and how quickly it went viral. However, choosing for yourself a TVC production unit is not easy, the following article can help you make a right decision.

 

The most popular forms of TVC 

TVC Ads

This is a form of advertising on television and is broadcast at different time frames with extremely high costs. TVC Ads are limited in airtime and strictly moderated content.

This type requires businesses to have a complete marketing plan and a large enough cost to produce and appear on prime time television. The cost to produce this type of advertising TVC ranks at the top of all types of advertising TVCs, the budget can be up to billions of dong.

>>See more: What is TVC advertising?

TVC advertises Tan Sinh cooking oil | Made by SanMedia

TVC Online

Unlike TVC Ads, online TVC is an advertising film that appears on websites or social networks. This is a type of advertising that is not limited in broadcast time and the cost is not too high compared to TVC Ads, in addition, businesses can also choose to focus on the target group of customers they want.

TVC for corporate advertising - internal business introduction

This is a form of advertising to convey messages and highlight the cultural values of each business. The duration fluctuates from a few minutes or more, introducing the history of formation and achievements of the business.

>> See more: Corporate TVC shooting service - Summary film

TVC advertises steel business QSB Steel | made by SanMedia

TVC Ads 2D & 3D

If you have a clear understanding of what TVC is, you will certainly know that this is a form of advertising produced in 2D & 3D Animation format to help attract and vivid images. This is a type of video that feels authentic and helps to impact viewers quickly. This format helps to convey complex messages easily, so that viewers can easily catch up with and understand what the business wants to convey.

TVC advertises 3D TH True Milk | made by SanMedia

Criteria to choose the right production unit

Creativity

An TVC requires not only good editing, video effects, images, but also creative and different script ideas. Marketing if not different, it is very difficult to compete in today's time, so when choosing a production unit, the creative factor should be a top priority.
In addition, creativity is also a factor that helps businesses be flexible in the TVC production process. When faced with big problems, creativity will help you have an effective solution that costs the least.

Creativity in TVC ads is very important, so businesses should choose units that focus on people, dynamic and youthful.

>>See more: TikTok channel building and development service

Behind the scenes filming TVC commercials

Professional production process

Basically, the production units will have nearly the same production process. The steps to making a complete promotional film make no difference. However, a unit with a professional production process will help businesses ensure the completion of the project.
The reason is because the production units will build a detailed, packaging production process that businesses can grasp each stage right from the start of the project.

Thus, businesses can control the time as well as the method of project implementation and adjust accordingly with their plans.

Quotations are within budget

Every business before deciding to implement a marketing project has a budget plan. Depending on the size, needs and purpose of the campaign, the budget level will vary.

Businesses always want to have advertising videos with good communication effect at an optimal cost. Therefore, choose for yourself a production unit whose quotation is within the budget that the business can give for your advertising TVC project.

>>Reference: The latest TVC advertising production quotation at SanMedia

Rich production experience

Experience is also an important factor determining that the process of producing a complete and impressive TVC is not difficult and time consuming when solving problems. Therefore, businesses should choose experienced and reputable production units.

Experience is an important factor to consider

>> Watch now: Our TVC projects have done

Our Service Process

1. Receiving information

2. Sign the contract

3. Build ideas

• Screenplay
• Visual script

4. Pre - Production: Pre-production stage

• Find the context
• Prepare props
• Skin
• Casting actors

5. Production: Conduct production, shoot TVC

6. Post-production of advertising TVC

• Montage
• Voice off
• Techniques
• 2D/3D Animation
• Post-production, color correction
• Music

7. Handover and payment

Contact SanMedia

SanMedia - Production house

SanMedia Joint Stock Company

• Address: SanTower Building - 53 Kinh Duong Vuong, Ward 12, District 6, City. Ho Chi Minh City
• Email: sanmedia.hcm@gmail.com
• Hotline: 0914 543 796
• Facebook: fb.com/sanmedia.vn